The Associated Press released that Papa Johns has just crossed the threshold of over a billion dollars in orders from their online ordering system (including text message orders). Last year, their online sales topped $400 million, and they project the annual revenue from online orders to skyrocket over the next couple of years, as more people become more comfortable with the process. An interesting part in the press release was the mention of a Papa Johns franchise location that was extremely busy, yet very quiet, because they were receiving very little phone calls, and a majority of their orders were processed online.
As I mentioned in a post about some of the similarities between SavvyDoc and Potbelly’s, the Internet is really making it easier for us to process regular tasks. The benefis is the ability to operate at your own pace, and ultimately make more informed decisions because of the transparency. Is it that painful to order a pizza over the phone? Most likely not, but the added convenience online provided to the customer is important, especially if it will cut down on errors. We at SavvyDoc are trying to make doctors appointment scheduling as easy as ordering that pizza online. Imagine if you have five children, who have tons of activities, programs, and schedules, and instead of calling the dermatologist, orthodontist, and pediatrician, you could manage all of that from the comfort of your home, 24 hours a day, 7 days a week. If it works for pizza, it will work for an industry where 1 out of 3 people have an inability to make a timely appointment.